Corporate gifting is a time-honored tradition for all kinds of companies, from Real Estate agents to financial institutions, and for good reason. Having a well-executed corporate gifting strategy for your clients and employees can result in huge ROI for your business—if it’s done correctly.  

Tax season is almost over, and the CPA in your life may soon be coming up for air for the first time in weeks or even months.  

A “day of happiness” may sound like one of these silly holidays that trend on social media, such as National Taco Day. But the International Day of Happiness is so much more.  

Is your business ready for Employee Appreciation Day? The first Friday in March, companies often celebrate by offering gifts, giving time off, or hosting an employee appreciation event. This is the perfect opportunity to express gratitude to your employees, whether you are in leadership, management, or human resources. 

You’ve probably received a gift that you didn’t love, maybe from a distant relative or an acquaintance who just didn’t know you well. But an unwanted gift can be way more awkward when it comes from your boss.  

Gift-giving: It isn’t always easy. If socks from grandma are the worst gift you’ve ever received, consider yourself lucky. Chances are, you’ve been given much worse—and you’ve likely given a bad gift or two yourself.

You’ve probably read the articles about how more employees are leaving their jobs than ever. In October 2021, the Bureau of Labor Statistics reported that over 4 million Americans had quit their positions since January—and the trend shows no signs of stopping.

Most people have had jobs where they were unhappy. Whether the pay was too low, the work too much for one person, or leadership was unappreciative, these jobs usually encourage workers to look elsewhere for employment and get out as soon as they can.  

Generosity takes many forms. Think of the most generous people in your life—they are probably frequent gift-givers, but probably also quick to offer their time and attention. Generous people know that giving makes the world a better place, and that the spirit of generosity inspires other good acts.  

With the advantages of social media and digital marketing, it can seem easy to find customers. The challenge is finding the right customers for your business.